MELGHAGH, Meriem; OUAHI, Lhoucine. Empirical study on consumer engagement with the brand on social networks. International Journal of Accounting Finance Auditing Management and Economics, [S. l.], v. 2, n. 3, p. 233–247, 2021. Disponível em: https://revue.ijafame.com/index.php/home/article/view/123. Acesso em: 21 oct. 2026.