AIT SOUDANE, Jalila; AMAZIAN, Mounia. Le triptyque : « marque-savoir-faire-assistance » dans la relation franchiseur-franchisé. International Journal of Accounting Finance Auditing Management and Economics, [S. l.], v. 2, n. 3, p. 274–290, 2021. Disponível em: https://revue.ijafame.com/index.php/home/article/view/146. Acesso em: 22 oct. 2026.