CHEIKH MAOULAININE, Fatimattou Zahra; SOUAF, Malika. Impact du Big Data sur la gestion des relations clients : Revue de littérature. International Journal of Accounting Finance Auditing Management and Economics, [S. l.], v. 5, n. 7, p. 452–464, 2024. Disponível em: https://revue.ijafame.com/index.php/home/article/view/1472. Acesso em: 24 oct. 2026.