JABBOURI, Jihad; IDRISSI, Khadija; EL ADRAOUI, Fatima Ezzahra; DIDI SEDDIK, Mohamed Mouad; RABAH–RABBOU, Mounir. Rethinking Public Marketing in the Digital Era: A Case Study from Morocco. International Journal of Accounting Finance Auditing Management and Economics, [S. l.], v. 6, n. 8, p. 661–679, 2025. Disponível em: https://revue.ijafame.com/index.php/home/article/view/1970. Acesso em: 27 oct. 2026.