The Impact of E-Learning on the Performance and the Engagement of SME employees in Morocco

Abstract

Abstract :

This research examines the impact of e-learning on performance and employee engagement in SMEs in the Moroccan services sector, a key segment of the national economy. Using structural equation modelling, we analysed the relationships between e-learning quality, self-efficacy in using e-learning, employee engagement and job performance. The sample consisted of 200 Moroccan service SMEs, providing a diverse and representative dataset for the study.

The conclusions of our study present a nuanced perspective. While we found no support for the hypothesis that the quality of e-learning directly improves employee performance, the significant impact of self-efficacy on engagement and performance highlights the importance of employee confidence in the effective use of e-learning tools

Keywords: e-learning; performance; engagement; SME; structural equations.

Classification JEL : D83 ; J2 ; L25 ; H32 ; C3

Paper type: Empirical Research